YM778.TV Chapter 267: unstoppable
It is also the most important TV station in China for marketing and publicity. Any one of the key programs or TV dramas will be heavily squandered and promoted before the broadcast, which will firmly attract the public\'s attention.
The promotion of the above investment, in exchange for higher ratings than the peers, as well as amazing advertising revenue.
Such a virtuous circle has made it difficult for Shennan Satellite TV to be shaken in the industry. This marketing method has also been played by them and is a model of the industry.
As the opening drama of 2016, Shonan Satellite TV has invested a lot of propaganda funds in "My Heart Flying" without exception. It was fired on the Internet half a month ago.
In particular, the Inspur blog, many network promoters and big v are all contributing to "My Heart Flying", and "Blue Life and Death" is halfway through the dark horse\'s potential, and inevitably caused some people\'s vigilance.
So in the blog, there is a blog post that clearly holds "My Heart Flying" and secretly "Blue Life and Death Love", and the so-called market analysts believe that the rise of "Blue Life and Death" only accounts for the domestic TV drama market at the end of 2015. There is no big drama, but there is no tiger monkey in the mountains called the king.
"Blue Life and Death" met "My Heart Flying", it must be the original shape!
This kind of argument is very marketable and even caused controversy among fans.
However, when the ratings of the new issue came out, the analysis of those who sang the "Blue Life and Death" all became jokes, and those who swear that the TV drama ratings will fall. It is even more fanciful!
On the evening of January 3, 2016, "Blue Life and Death" aired the eighth episode.
The second day of the rankings update. "Blue Life and Death" 1.21%, firmly occupied the throne of the ratings champion!
This time, the doubts on the Internet have disappeared, and no one can deny that "Blue Life and Death" has become a new drama of the heat, and it is impossible to shock the phenomenon.
The audience rating of the third episode of "My Heart Flying" was 0.54%, which was 0.03% lower than the previous episode!
The network promoters, the so-called analysts, including Shonan Satellite TV, are silent.
The market for film and television dramas is always cruel, not to say that you have a lot of money and legs as thick as an elephant. Under the billions of gold, the big coffee star can be invited to shoot a hot movie or TV series. It is not unbelievable that the small cost drama is against the big production.
Of course, in most cases, big productions are crushed.
The investment amount and publicity investment are only one-tenth of "My Heart Flying", "Blue Life and Death Love" is undoubtedly a true miracle!
When the ratings of this issue came out, an idealistic statement began to spread in the blog.
That is Lu Chen is the nemesis of Shonan Satellite TV.
The relationship between the two parties dates back to the time when Lu Chengang debuted. Shonan Satellite TV’s "The Strongest Singer" excluded Lu Chen, and the result was that Lu Chen joined "Singing China". Also let Shonan Satellite TV lost face.
At that time, the ratings of "Singing China" overwhelmed the "strongest singer".
Now Shonan Annual TV drama and hit Lu Chen wrote and performed "Endless Love", not only knocked the latter, but the latter is pressing the storm hit, Barbara is a disgrace face.
Although this statement appeared, with the intention of speculation, but did not deviate from the facts.
In another battlefield that is also related to the ratings of TV dramas, "Blue Life and Death" is also a big win.
That is the video of Fetion.
"Blue Life and Death" is broadcast simultaneously on Haijin Satellite TV and Fetion video.
TV and network play simultaneously. It is the usual operating mode of many TV series. Although the latter has greatly reduced the ratings of the former, it is an inevitable result.
With the rise of the Internet age. More and more young people have abandoned television sets and are accustomed to accessing information and entertainment through computers and networks. This huge market cannot be ignored by any capital.
"Blue Life and Death" sold the rights to network broadcast to Fetion video. On the one hand, it quickly withdraws funds. On the other hand, it is also necessary to seize this market and expand its influence.
Otherwise, it is only limited to TV broadcasts. It is absolutely impossible to have such a fever. The phenomenon of piracy of online film and television dramas has been repeatedly banned. The film is still better. There are very few pirated copies during the screening.
The TV series is simply the hardest hit, so more and more TV dramas will be broadcast simultaneously, with the aim of reducing the impact of losses.
The competitor of "Blue Life and Death" in Fetion video is the latter\'s homemade drama "The President of Sweetheart".
The investment of "President of Sweetheart" is also much higher than "Blue Life and Death", and as the pro-son of Feixun\'s own video, it is definitely better than the "Blue Life and Death Love" bought, and the intensity of resource tilt is completely different.
At the beginning, the number of on-demand broadcasts of "The President of Sweetheart" steadily overpowered "Blue Love and Death".
However, as "Blue Life and Death" was broadcast on the TV screen, the situation changed rapidly. The number of "Day of Life and Death" was on the rise, and soon caught up with the "Sweetheart President" .
This makes FeiXin video very embarrassing, and has to use "technical means" to control the competition between the two sides.
But netizens are not fools, and viewers watching online dramas are not idiots.
"The President of Sweetheart" was approved, and the score of Fetion video actually fell below 5 points, while the score of "Blue Life and Death" has been smashed by 9 points.
Compared with TV stations, the biggest advantage of video websites is that they are interactive. Netizens have very positive comments on online dramas, especially those they like, and they tend to be hot on the Internet to form a strong fan community.
The fan circle of "Blue Life and Death" is like a snowball.
They will not simply use boring data to judge the quality of a TV series. It is enough to rely on feelings.
So seeing the rave reviews of "Blue Life and Death" was half-dead, "The President of Sweetheart" was pressed below the on-demand list, and countless people were indignant, and the video of the news in the comment area was shameless.
"Feedun video is too funny, obviously only 10 million points of broadcast, and wake up to over 100 million!"
"The President of Sweetheart" is rubbish, and the video of Fetion is shameless!"
"Sisters, let\'s put together the "Blue Life and Death Love" and the victory belongs to us!"
"Oh, why am I not surprised at all? Because this is too normal."
"I will say one, I hope that Lu Chen will not put the next work on the video of the Fetion!"
"Yes, let Feixun play with yourself, brush a tens of billions of broadcasts!"
In addition to the painful video, fans also expressed their feelings.
Many fans said that they were crying and watching while they were screaming, and they were so excited that they were so excited that they would continue to look at it and be reluctant to give up.
Especially female fans, it accounts for a large proportion.
They put themselves into Enxi, deeply like Junxi, and were touched by Taixi’s insincere sincerity, and then hated the core love and hate teeth, and the emotions were dominated by the story in the drama.
In the eyes of many people, the story of this four-corner emotional entanglement is very bloody. I can\'t figure out why there is such a high audience rating, but the audience\'s preferences are like this. Once you are moved, you will be fascinated.
The most important point is that the main characters are very good. Chen Fei\'s acting Yin Enxi has a large number of male and female powders. Her acting may not be the best, and her looks and temperament are perfect.
Lu Junxi’s Yin Junxi’s appearance and acting skills are impeccable. From the number of fans of Inspur blog, you can see how popular he is now.
Zhang Liwei, Hu Yang, Zhang Junzhi, and Ye Qingming all became famous overnight!
Under such circumstances, the Fetion video could not withstand the pressure, and the fans of "Blue Life and Death" were half dead, and they could only give up and continue to suppress.
Otherwise, it would be too biased to annoy Lu Chen, Chen Feier, how to cooperate next time?
It is said that because of the missed drama, UTV video regrets that the intestines are green, and it is impossible to fly.
In fact, the fire of "Blue Life and Death" is also a good thing for Fetion video, nothing more than a face can not be hanged.
Now, as strong as the news, you have to bow in front of "Blue Life and Death".
Without the cheating of the website side, the momentum of "Blue Life and Death" is unstoppable. Since the online drama can be played repeatedly during the contract period, the number of "Blue Death" is more than the "President of Sweetheart". .
By January 4th, the total number of on-demand broadcasts of "Blue Life and Death" exceeded 500 million, and the "President of Sweetheart" was nearly 100 million!
This data was ridiculed by the fans of Chen Feier who got the Jingyao blog.
Jing Yao is the heroine of "The President of Sweetheart". When she was interviewed by reporters, she insinuated that Chen Feier did not understand acting skills and thought that "The President of Sweetheart" could burst "Blue Love and Death".
As a result, the face is now slammed and no longer dares to suffocate.
In the face of the ridicule of countless fans, she simply closed the comment and put up a dead dog.
As a result, the personal post was immediately exploded!
In fact, it was not only Jingyao who was beaten, but also the Austrian Film and Television and Baolong Films that refused Lu Chen. Both of them were laughed at in the circle and were regarded as examples of the invisible gold inlaid jade.
The screen ratings are hot, and the network is on demand. "Blue Life and Death" can be said to be flying.
Many people can no longer sit still and have started their actions.
Beijing TV Station and Zhedong TV Station once again came to the door, and there were many domestic satellite TV stations, vying for the replay rights of "Blue Life and Death".
The variety channel of Beijing TV Station belongs to the ranks of retired intestines. They were the most likely to win this TV series. The result is that they have been wrong.
At the same time, there are investors, advertisers and brokerage companies.
The second is sent!
The red envelope is raining under ps.5.15! At 12 o\'clock in the afternoon, I will grab a round every hour. A big wave of 515 red packets will be lucky. You all go grab, the coins you grab will continue to subscribe to my chapter! (To be continued~^~)